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Late February through early March marks the height of hops, barley, and rye season in Patagonia. Fields are at their peak, creating stunning backdrops for beer, whiskey, and spirits campaigns.
This time of year also brings vibrant celebrations like El Bolsón’s Fiesta Nacional del Lúpulo and Chile’s Frutillar Beer Festival. These events showcase local breweries, craft beer tastings, and activities like food fairs, music, and cultural performances—adding a lively, authentic touch to any campaign.
From golden fields to lively festivals, Patagonia offers the perfect blend of natural beauty and cultural energy.
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